Industry Insights from a Central Point of View
   
 
INDUSTRY INSIGHTS
FROM A CENTRAL
POINT OF VIEW
NALC & TECH SUMMIT WRAP-UP

North American Leadership Conference

DistributorCentral’s Jason Nokes, Tiffany Tarr and David Shultz attended PPAI’s North American Leadership Conference (NALC) last month in San Francisco, CA. The conference included presentations from a number of distinguished business leaders and covered topics ranging from the economy to disruption in our industry to changes in the technology landscape to successful execution and strategic planning.

As always, NALC gave us the opportunity to spend time with business leaders from key industry suppliers, distributors and service providers, and serves as one of the rare times during the year when so many decision makers can be found in one room. If you have not yet had the opportunity to attend NALC we’d highly recommend it; learn more at ppai.org/nalc.


PPAIU Technology Summit

PPAI Industry Collaborator Award

PPAI Technology Summit

At the 2016 PPAI Technology Summit, DistributorCentral was honored to accept the Promotional Products Association International’s 2016 Industry Collaborator Award. The awards presented at the Tech Summit identify and showcase advances in technology that bring success to individual companies and help advance the industry as a whole. Collaboration and Innovation have always been two of our core philosophies at DistirbutorCentral and we're honored to be recognized for the collaborative efforts we've undertaken with industry partners.

DistributorCentral's Jason Nokes, Chris Schlemmer and David Shultz also participated in presentations and panel discussions at this year's Tech Summit. Topics ranged from PromoStandards, and the standardization of data transfer in our industry, to the future of mobile and the next paradigm shifts that will affect our industry. To learn more about the PPAI Tech summit visit ppai.org/education/techsummit

DC'S NOKES & SHULTZ NAMED TO TECH22

DistributorCentral’s Jason Nokes & David Shultz recognized on Promo’s Top Tech Collaborators & Innovators List

A list was recently published of the Promo industry’s Top Tech Collaborators & Innovators. Dale Denham, MAS+, CIO, Geiger and Jon Norris, VP of Operations, Starline collaborated to recognize those individuals who are leading the tech charge in our industry with their business strategy and execution utilizing technology. The Industry "Tech22" recognizes industry technology leaders based on their technology and business skills. Today’s IT leaders bear a different breed of business acumen and the ability to lead people are at least as important as strong technology skills.

Coming in on the list in the #15 spot are DistributorCentral’s Jason Nokes, President and David Shultz VP of Operations...Read Full Article

PRODUCT SPECIALS
SEPTEMBER: HEALTHCARE

Tradenet
Solar Advertising
Solar Advertising

Bagworld
Bagworld

Alpi
Alpi

Innovation Line
Innovation Line
Richards Gourmet
Richards Gourmet Coffee

Quinn Flags
Quinn Flags

Hans Manu
Hans Manufacturing

Motto Inc.
Motto Inc
REIGNIGHTING THE FLAME

Sales trainers, managers, and coaches usually spend most of their time discussing strategies for winning new clients. Volumes of books have been written – and many fortunes have been made – dissecting the subject. One topic in sales that isn’t discussed enough is how to reignite the flame with someone who bought from you in the past, but is no longer a customer. This entails more than downloading “dormant customer” into an excel spreadsheet and highlighting the top ten – you first need to make an important decision on each dormant account.

Do you even want the client back?

Let’s face it, not every customer is an ideal client. In fact, many customers can be difficult to work with, my share your ideas with the competition, or habitually pay late. If they fall into any of the categories of clients you should fire that I wrote in the July, 2016 edition of the CentralZone (you can read that article here), it’s not a client you want back.

Once you have a manageable (no more than 10) list of clients you want to reignite, it’s time to execute a strategy:

Read Full Article

Contributing Author
brandivate is a full-service executive outsourcing team that specializes in helping small to medium sized promotional products distributors profitably - and responsibly - grow their business.

Bill Petrie
Bill Petrie
engage@brandivatemarketing.com
brandivatemarketing.com

UPCOMING EVENTS

Distributor Features Overview Webinar, Hosted by Tiffany Tarr, CAS

Tiffany Tarr
In this webinar we will go over "How to Get Started in DC" and how to use all of DistributorCentral's features. All participants will be eligible for a Self-Promo Offer sponsored by a DC Pro or Platinum Supplier.

September 14, 2016- 1:00pm - 2:00pm CT
REGISTER HERE!


Responsive Website Editor Webinar, Hosted by David Shultz

David Shultz
In this webinar we will preview DC's new fully-responsive, mobile-friendly website platform that allows your users to easily build and maintain e-commerce websites that adapt to any device. Plus a question and answer session at the end.

September 21, 2016- 3:00pm - 4:00pm CT
REGISTER HERE!

WHAT'S IN YOUR BAG?

What's in your Bag?
Q & A with Bill Petrie
Founder & CEO, brandivate


What’s in your work bag? Whether it’s a backpack, satchel, or messenger bag, most of us in the promotional product industry are heavily geared up, mainly because we acquire a variety of samples and tech gadgets from not only our own companies we work, but from industry events.

As I sat down for lunch with Bill Petrie from brandivate to discuss this month’s CentralZone article topic (see above), he started unpacking all of his gear, so I asked him to show me what’s in his bag...Read Full Article

GUEST BLOGGER OF THE WEEK

How 'Wine on Tap' is changing the Beverage Marketing Industry

Walking into any bar, it wouldn’t be surprising to see a line of tap handles displaying what beers are on tap. What if customers could walk into a bar and see a line of handles displaying the various wines on tap?

Thanks to the latest trends in the beverage industry, wine on tap is becoming a common staple in bars across the country. Kegged wine is changing the beverage marketing industry due to how wine is being tapped, why companies are tapping wine and what is being done to market this innovation.... Read Full Article

Guest Blog Article by:
Marissa Sutter, Motto Inc.
Digital Marketing Coordinator

NEW DC PRO SUPPLIERS
  • All Solo
  • Strideline
  • IDProductSource
  • Wholesalepocketfolders.com
DISTRIBUTORCENTRAL EMAIL BLAST SERVICES

Supplier Email Blast Service

Reach More Distributors!

Learn how to reach more distributors by featuring specials in this newsletter or leveraging our powerful new email marketing platform!

LEARN MORE!



© 2016 DistributorCentral, LLC

   
Subscription Center | Privacy Policy